For new home service pros

A real business. From day one.

Your own website and web address, so new customers trust you and call you directly, not through a lead site. Found on Google, Maps and ChatGPT. All by text.

Open Messages to get started

On a computer? Scan with your phone’s camera to text us.

You’re texting Humfrid, our AI assistant. It answers in seconds. Msg & data rates may apply. Reply STOP to opt out. By texting us you agree to the Humfrid Text Terms and our Privacy Policy.

Humfrid

Today 8:40 PM

Clean Slate Cleaning, Charlotte
Got it! What you clean, prices and where?
weekly from $140, deep cleans, move-outs. charlotte, matthews, huntersville. just started!
Here’s your new website.
wow, looks like a real business
You’re live 🎉

Be the pro they trust.

Before anyone lets you into their home, they look you up. Make sure they find a real business, with real reviews.

Google and Maps. People search before they let anyone in. A real website and listing make you look established from day one.

ChatGPT. AI answers draw on your website, listing and reviews. A new business can show up too.

Neighbors, too. A neighbor drops your name in a group chat. People still look you up before they let you in.

When homeowners search, they find you. Not a lead site.

As easy as texting. Because it is.

  1. Clean Slate Cleaning

    Step 1

    Text us your business name. A few quick questions, and we build your website.

  2. looks great

    Step 2

    You approve it. It goes live. Your new website within a day. Nothing goes live without your OK.

  3. add office cleaning

    Step 3

    Text the changes you want. Website and posts, all from your phone.

No app. No password. No computer.

Change anything. Anytime.

New service, new prices, your first helper. Your website keeps up as you grow. Text a change the way you’d tell a friend, and we make it.

Add office cleaning.Post Saturday’s before-and-after.Show my insurance.Add Saturdays in December.

Your website stays current. No logins.

Humfrid

Today 7:55 PM

add office cleaning, weekends only
Done. It’s on your website.
show my insurance and background check
Added to every page, right under your phone number.
make it look more modern

Everything in one place

Your first jobs. Your first reviews. Handled for you.

A professional website

Designed for your business and written for you, from a few texts. Change anything, anytime.

Reviews

More five-star reviews, and a reply written for every one.

SEO & GEO

Found on Google, Maps and ChatGPT, with a page for each of your main services.

CRM

Text a note after a call. Every client is remembered, with a reminder when to follow up.

Content planning

Posts planned around your busy seasons. We text you an idea before each one.

Articles and posts

Text a thought or a photo. Your know-how and your work become articles and posts that help you get found.

Bookings

Customers book a cleaning right from your website, at times you choose.

Payments

Get paid online when they book, with a receipt sent for you.

Monthly plan

Your goals and next steps kept for you, with check-ins until they’re done.

Local reach

The groups, events and directories where your customers gather, watched for you, with the words to post there.

Analytics

Website visits, reviews, quote requests and where you rank on Google. Texted to you every Friday, no logging in.

Team collaboration

Your whole team in one group chat with Humfrid. New bookings go to whoever takes them, and everyone stays in the loop.

Made for the business you just started.

  • Clean Slate CleaningBooking this week

    Come home to a clean house.

    Get a quoteInsured · Background checked

    House cleaning Example

  • Northside HandymanEst. 2026

    Repairs · Installs · Odd jobs

    Your to-do list. Done by Friday.

    Handyman Example

  • Sunbelt Wash Co.Tampa

    Like
    new.
    By lunch.

    • Driveway $149
    • House $299
    • Roof $399

    Free quote by text

    Pressure washing Example

  • Clear Day WindowsMenu

    See your view again.

    Get a free quote
    • Inside & out
    • Screens included

    Window cleaning Example

  • Load Out HaulingBook

    Gone by tonight.

    Same-day pickup · Columbus

    From $99

    FurnitureAppliancesYard waste

    Book a pickup

    Junk removal Example

  • Happy NestBook

    Clean house, happy you.

    Pet friendlyEco productsBook a clean

    Eco cleaning Example

  • Green Line Lawn Co.Call

    $40

    A mow, edge and blow, every week.

    Get on the route

    Lawn care Example

  • Fresh Sheets Co.Menu

    Five-star stays start here.

    Today

    Linens · baths · restock
    Book a turnover

    Rental turnovers Example

  • Gentle RinseMenu

    Clean siding, no harsh pressure.

    Free estimate

    Soft washing Example

  • Top Rung GuttersFall special

    Clear gutters before the storms.

    Book a cleaning

    Gutter cleaning Example

  • Deposit BackMove-outs

    Get your deposit back.

    Same
    week
    • Landlord-ready
    • Photo checklist

    Move-out cleaning Example

  • Fern & StoneQuote

    New beds by the weekend.

    Get a free quote

    Landscaping Example

  • Night Shine DetailingWe come to you

    Showroom shine.
    In your driveway.

    Book a detail

    Mobile car detailing Example

Simple prices. No surprises.

See your website free. Pay only when you want it live on your own domain.

Pro

$25/mo.

$299 billed annually

For a business that wants a great website that takes bookings and payments, all handled with a quick text.

Get started
  • Website – custom built for you
  • Domain – your own .com, in your name, included
  • Changes – unlimited, by text
  • Blog – articles and posts from the photos you text
  • Booking – accept and manage online bookings, all by text
  • Payments – accept online payments and deposits (Stripe fee + 1.5%)
  • SEO/GEO – set up to be found on Google, Google Maps, ChatGPT and other AI answers
  • Analytics – every week, with visitors and bookings

Concierge

$199/mo.

$2,388 billed annually

For a business that wants its marketing planned every month, every client and review looked after, and the whole team on board.

Get started
  • Everything in Pro
  • Content planning – what to post and when, around your busy seasons, written for you
  • Monthly plan – your goals and next steps kept for you, with check-ins until they’re done
  • CRM – every client remembered, and a reminder when to follow up
  • Review management – monitors your reviews, asks for one after every job, and writes a reply for every new Google review
  • Local reach – proactively monitors the groups, events and directories where your customers gather, so you never miss an opportunity
  • Team collaboration – your whole team texts Humfrid, alone or in a group chat, and everyone can take bookings
  • No contract
  • Cancel by text
  • No setup fee
  • No charge per lead

Compare plans and find yours

Your customers. Not the lead site’s.

WhatHumfridA lead site
Per leadKeep every customerA fee per lead, often sent to other pros too
Who they callYou, straight from your websiteOften three or four pros at once
Your reviewsOn your own Google profileOften on their site, not yours
On GoogleYour own website and web addressA profile next to other pros
CostFrom $49 a monthGrows with every lead you buy
LeavingCancel by text, anytimeYour profile and reviews often stay behind

Questions? Answers.

I just started. Will people take me seriously?

Yes. Your own website and web address, plus a Google Business Profile we help you set up, make a new business look established from day one. Your insurance, your story and your first reviews go right where people look before they let you into their home.

I get jobs from lead sites and Facebook groups. Can I keep doing that?

Yes, keep them as long as you like. Your website gives every customer a way to call you directly and book you again, so the next job costs you no lead fee. And when someone from a group looks you up, they find a real business.

Do I need a computer?

No. We build your website by text, and you change it by text. Photos and voice notes work too.

What happens if I cancel?

Text us to cancel. There’s no contract and no fee to leave. Your web address is in your name and stays yours: we email you how to take it over. Your site goes offline when your plan ends, and we keep its files for 90 days and send them to you at no charge.

Who’s behind Humfrid?

Humfrid is made by Avery Intelligence, a small team in Menlo Park, California. We’d rather earn your business every month than lock you into a contract. Text us with any question before you sign up.

How does this bring in calls?

Most people find a local pro on Google. We help you set up your Google Business Profile and keep it complete: we write your posts and review replies, and you post them. Your website lists your services and the towns you cover, and your Friday report shows what changed each week. No one can promise a ranking, and we won’t.

Most of my work comes from referrals. Is this for me?

Yes. People who hear your name from a friend, a neighbor or Nextdoor still look you up before they call. Your website and Google Business Profile are what they find, with your reviews, your license and your past work.

Do I keep my phone number?

Yes. Your website and Google Business Profile show your number, and calls come straight to you like they always have.

Will you text me all the time?

No. You hear from us about your next step, a post idea or your Friday report, or when something happens on your website. If you don’t answer, we stop. No sales texts, ever.

What if I don’t like what you wrote?

Text back what to change. We fix it before anything goes live.

I already have a domain. Can I use it?

Yes. After you upgrade, we text you three records to add where your domain is managed. The domain and your email stay yours, and your website shows at your domain, with or without www.

You’re a real business now. Look like one.

Open Messages to get started

On a computer? Scan with your phone’s camera to text us.

You’re texting Humfrid, our AI assistant. It answers in seconds. Msg & data rates may apply. Reply STOP to opt out. By texting us you agree to the Humfrid Text Terms and our Privacy Policy.