For small businesses

Your business, online. Run by text.

Launch your website and keep it updated. Accept booking and payments. All by text.

Open Messages to get started

On a computer? Scan with your phone’s camera to text us.

You’re texting Humfrid, our AI assistant. It answers in seconds. Msg & data rates may apply. Reply STOP to opt out. By texting us you agree to the Humfrid Text Terms and our Privacy Policy.

Humfrid

Today 7:12 AM

Rivera Plumbing, Beaumont
Got it! Services, towns and hours?
drains, water heaters, leaks. beaumont + nederland. mon–sat 7–6
Here’s your new website.
looks great
You’re live 🎉

Be the one they find.

Almost every job starts with a search. Even the ones a neighbor sent your way.

Google and Maps. Most people call one of the first businesses they see.

ChatGPT. More people ask AI who to hire. We help you become the business AI recommends.

Referrals, too. A neighbor gives them your name. They still look you up before they call.

When people search, they find you. Not the next name on the list.

As easy as texting. Because it is.

  1. Rivera Plumbing

    Step 1

    Text us your business name. A few quick questions, and we build your website.

  2. looks great

    Step 2

    You approve it. It goes live. Your new website within a day. Nothing goes live without your OK.

  3. add emergency service

    Step 3

    Text the changes you want. Website and posts, all from your phone.

No app. No password. No computer.

Change anything. Anytime.

Your last website was finished the day it launched. This one keeps up with you. Text a change the way you’d tell a friend, and we make it.

Add heritage tree reports.Update my hours for Christmas.Show my license and insurance.Make it look more modern.

Your website stays current. No logins.

Humfrid

Today 6:48 AM

add heritage tree reports
Done. It’s on your website.
show my ISA cert and insurance
Added to every page, right under your phone number.
make it look more modern

Everything in one place

More calls. Better reviews. Handled for you.

A professional website

Designed for your business and written for you, from a few texts. Change anything, anytime.

Reviews

More five-star reviews, and a reply written for every one.

SEO & GEO

Found on Google, Maps and ChatGPT, with a page for each of your main services.

CRM

Text a note after a call. Every client is remembered, with a reminder when to follow up.

Content planning

Posts planned around your busy seasons. We text you an idea before each one.

Articles and posts

Text a thought or a photo. Your know-how and your work become articles and posts that help you get found.

Bookings

Customers book a visit right from your website, at times you choose.

Payments

Get paid online when they book, with a receipt sent for you.

Monthly plan

Your goals and next steps kept for you, with check-ins until they’re done.

Local reach

The groups, events and directories where your customers gather, watched for you, with the words to post there.

Analytics

Website visits, reviews, calls and where you rank on Google. Texted to you every Friday, no logging in.

Team collaboration

Your whole team in one group chat with Humfrid. New bookings go to whoever takes them, and everyone stays in the loop.

Made for the work you do.

  • Rivera PlumbingOpen 24/7

    Fast, honest plumbing in Beaumont.

    Call nowLicensed · Insured

    Plumber Home services · Example

  • Alpenglow EstatesMenu

    Aspen

    Red Mountain · Ski-in

    $58,000,000

    Private showing

    Real estate · Aspen Professional services · Example

  • Hart & LoweCPA

    Tax · Books · Payroll

    Taxes done right. Weekends back.

    Accountant Professional services · Example

  • Fade RoomDallas

    Fresh
    cuts.
    No wait.

    • Cut $35
    • Fade $40
    • Beard $20

    Walk-ins welcome

    Barber Personal services · Example

  • Bright Smile DentalMenu

    Healthy smiles, zero dread.

    Book a visit
    • Most insurance
    • Same-week visits

    Dentist Healthcare · Example

  • Keystone HomesBuy · Sell

    Find the one.

    Just listed · Frisco

    $649,000

    4 bd3 ba2,410 sq ft

    Book a showing

    Real estate Professional services · Example

  • Good DogBook

    Clean, fluffy, happy.

    Bubble bathNail trimsBook a groom

    Dog grooming Personal services · Example

  • Peak RoofingCall

    24/7

    Storm damage? We’re on your roof by morning.

    Free inspection

    Roofing Home services · Example

  • Table by ElenaMenu

    Dinner, cooked in your kitchen.

    Tonight

    Seared duck · fig · thyme
    Plan a dinner

    Private chef Personal services · Example

  • Willow VetMenu

    Care they’d thank you for.

    New patients welcome

    Veterinarian Healthcare · Example

  • Baseline TennisCoach Maya

    Play your best tennis by spring.

    Book a lesson

    Tennis coaching Personal services · Example

  • Suds & Co.Laundromat

    Clean clothes. Open till midnight.

    Open
    6a–12a
    • 40 machines
    • Wash & fold

    Laundromat Home services · Example

  • Brightline PaintingQuote

    Fresh walls in a weekend.

    Get a free quote

    Painter Home services · Example

  • Nova SoundAustin

    Your night.
    Your soundtrack.

    Check my date

    Wedding DJ Personal services · Example

Simple prices. No surprises.

See your website free. Pay only when you want it live on your own domain.

Pro

$25/mo.

$299 billed annually

For a business that wants a great website that takes bookings and payments, all handled with a quick text.

Get started
  • Website – custom built for you
  • Domain – your own .com, in your name, included
  • Changes – unlimited, by text
  • Blog – articles and posts from the photos you text
  • Booking – accept and manage online bookings, all by text
  • Payments – accept online payments and deposits (Stripe fee + 1.5%)
  • SEO/GEO – set up to be found on Google, Google Maps, ChatGPT and other AI answers
  • Analytics – every week, with visitors and bookings

Concierge

$199/mo.

$2,388 billed annually

For a business that wants its marketing planned every month, every client and review looked after, and the whole team on board.

Get started
  • Everything in Pro
  • Content planning – what to post and when, around your busy seasons, written for you
  • Monthly plan – your goals and next steps kept for you, with check-ins until they’re done
  • CRM – every client remembered, and a reminder when to follow up
  • Review management – monitors your reviews, asks for one after every job, and writes a reply for every new Google review
  • Local reach – proactively monitors the groups, events and directories where your customers gather, so you never miss an opportunity
  • Team collaboration – your whole team texts Humfrid, alone or in a group chat, and everyone can take bookings
  • No contract
  • Cancel by text
  • No setup fee
  • No charge per lead

Compare plans and find yours

Changes by text. Not an hour a month.

WhatHumfridA typical agency
Upfront cost$0Often around $1,500 to build
Ongoing costFrom $49 a monthOften $250 to $5,000+ a month
Getting startedText us your business nameA sales call first
Website changesBy text, unlimited from $49Often capped, like an hour a month
Logging inNeverA dashboard or app to learn
LeavingCancel by text, anytimeOften a contract

Questions? Answers.

Do I need a computer?

No. We build your website by text, and you change it by text. Photos and voice notes work too.

What happens if I cancel?

Text us to cancel. There’s no contract and no fee to leave. Your web address is in your name and stays yours: we email you how to take it over. Your site goes offline when your plan ends, and we keep its files for 90 days and send them to you at no charge.

Who’s behind Humfrid?

Humfrid is made by Avery Intelligence, a small team in Menlo Park, California. We’d rather earn your business every month than lock you into a contract. Text us with any question before you sign up.

How does this bring in calls?

Most people find a local pro on Google. We help you set up your Google Business Profile and keep it complete: we write your posts and review replies, and you post them. Your website lists your services and the towns you cover, and your Friday report shows what changed each week. No one can promise a ranking, and we won’t.

Most of my work comes from referrals. Is this for me?

Yes. People who hear your name from a friend, a neighbor or Nextdoor still look you up before they call. Your website and Google Business Profile are what they find, with your reviews, your license and your past work.

Do I keep my phone number?

Yes. Your website and Google Business Profile show your number, and calls come straight to you like they always have.

Will you text me all the time?

No. You hear from us about your next step, a post idea or your Friday report, or when something happens on your website. If you don’t answer, we stop. No sales texts, ever.

What if I don’t like what you wrote?

Text back what to change. We fix it before anything goes live.

I already have a domain. Can I use it?

Yes. After you upgrade, we text you three records to add where your domain is managed. The domain and your email stay yours, and your website shows at your domain, with or without www.

Everything your business needs online. One text away.

Open Messages to get started

On a computer? Scan with your phone’s camera to text us.

You’re texting Humfrid, our AI assistant. It answers in seconds. Msg & data rates may apply. Reply STOP to opt out. By texting us you agree to the Humfrid Text Terms and our Privacy Policy.