How do I get my business on Apple Maps?

When someone on an iPhone searches Maps for a plumber or a bakery, they tap a business and read its place card: hours, photos, number, website. Claiming yours is free, and it’s how you decide what it says. The website it points to is the part Humfrid builds and keeps right for you, by text.

What do I use to get my business on Apple Maps?

Apple Business, Apple’s free tool for businesses. Apple says Apple Business Connect is now Apple Business, and that Apple Business will be available as a free service in the U.S. and 200+ countries and regions, starting April 14, 2026. If you set up a place card under the old name, Apple says that data will automatically migrate to Apple Business at launch.

It’s worth doing. Apple’s own page says claimed businesses get 30 percent more views, and your place card details display across Apple Maps, Safari, Spotlight, and more.

How Humfrid does this for you

Humfrid builds the website your place card points to, and keeps it right by text.

Text your business name and answer a few quick questions. Your website is live within a day on your own .com, in your name, and nothing goes live without your OK. Put that address in your place card’s website field. Every plan includes online booking you accept and manage by text, and online payments, so a booking button on your place card, which Apple calls an Action, has somewhere good to send people. Your website is also set up to be found on Google, Google Maps, ChatGPT and other AI answers. No one can promise a ranking, and Humfrid won’t.

After that, you text the changes:

• “Closed the day after Thanksgiving.”
• “Open Saturdays 9 to 1 starting this week.”
• “Here are three new photos of our work.”

Humfrid updates your website, so the page your place card points to is always right. No login, no app, no computer. You can see your website free for 14 days and pay only when you want it live on your own .com. No contract, no setup fee, and you cancel by text.

You claim and keep the place card itself in Apple Business. Here’s how, step by step.

Is my business already on Apple Maps?

Check on your iPhone first. Apple’s steps are short: in Maps, search for a business, scroll down to the bottom and tap Claim This Place, then follow the steps to sign in to Apple Business.

Can’t find it? Apple says that to add your business or correct the information about one of your locations in Maps, you sign in to Apple Business.

How do I sign up for Apple Business?

Go to business.apple.com and select Sign up now. Apple’s sign-up page walks you through it:

1. Enter your business name and address, and your website. The website is optional, but Apple says providing it can expedite your organization’s verification process. No website yet? Text Humfrid your business name first, and yours is live within a day.
2. Enter your own details. Apple says this needs to be a legal, human name.
3. Create a password, add a phone number, enter the codes Apple sends, and accept the terms.

Used Apple Business Connect before with your personal Apple Account? Sign in with it. Keeping that account gives you only brand and location features of Apple Business, which is what a place card needs.

How does Apple verify my business?

In two parts: your business, then your location. To verify the business, you pick two methods from Apple’s list: a D-U-N-S Number or EIN, a record added to your domain, an app you publish, or an uploaded document such as a business license, sales tax permit, lease or utility bill.

Apple says verification can take up to five business days to complete. Don’t let it sit: you have 60 days, and if you aren’t approved in that window, Apple says your organization, data, and Managed Apple Accounts are deleted.

For a place that’s already on Maps, Apple may offer phone verification: it calls the number it has on file and you enter a four-digit code. If another organization already manages your location, Apple’s page says you can request a transfer with documents like a business license or utility bill, and that review can take up to five business days.

How do I add my location?

In Apple Business, go to Brands, then Locations, and select Add Location. Apple’s steps:

1. Choose Add single location, then type your business name and pick it from the results, or select “Add a new location with this name.”
2. Check the map pin sits on the right building.
3. Enter your display name, your main category and whether you’re open.
4. Add your phone number and your website.
5. Set your hours, choose your brand, and finish.

Use your real name. Apple says the display name needs to match the name on the storefront, signage, or official website.

What can I show on my place card?

Most of what a customer needs to choose you. Apple’s list includes an About section, categories and these:

• Your logo and a cover photo, which Apple reviews first.
• Photos. Apple sets a 100-photo limit for each location and says photos aren’t emoji, clip art, illustrations, or stock photos. Use real photos of your work.
• Hours: regular hours, special hours and temporary hours.
• Your phone number and website.
• Actions, buttons with names like Order or Reserve. Apple says your Actions appear on place cards by adding a direct link to your brand’s website or preferred platform.
• Showcases, to highlight new items, deals or sales with a headline, an image and a button.

Can a home-based or service-area business get on Apple Maps?

Apple’s guide doesn’t say. It describes the address as the address of your location where customers can get goods or services during open hours, and it doesn’t describe a service-area setting or a hidden address the way Google does. If customers don’t come to you, check with Apple Business support before you add your home as a location.

Either way, your website names every town you serve, and Google has a clear route: a Google Business Profile without showing your address.

Why should my place card point to my own website?

It’s the one page about your business you fully control. Apple calls the website field the primary website of your brand that Apple displays for your place card in Apple Maps. Apple’s form will take a Facebook, Instagram or TikTok page there instead. Give it your own website: that’s where people read your full services and prices, see your work and book you, with no one else’s feed around it.

Keep your hours the same everywhere, because people plan their visit around them. If your place card says you’re open and a customer finds you closed, they can report this issue to Apple directly from your place card, and Apple reviews these reports and edits your place card. Apple emails you when it changes your hours, and you can change them back. Here’s how to update your business hours everywhere in one sitting.

What should I do once my place card is live?

Look it up on an iPhone the way a customer would, and tap through to your website. Then keep the two matched: when your hours change, text Humfrid the change for your website and update your place card the same day, and add a showcase when you have a seasonal offer. A current place card that points to a current website gives people everything they need to call you.

Text Humfrid your business name, and you’ll see your website within a day.